Sunehri began as a passion project, rooted in representation, identity, and pride.

Growing up, I rarely saw Pakistani women reflected in the limelight or in the symbols of beauty we’re taught to admire. “Pakistani Barbie” was born from that absence: a reclaiming of space, culture, and confidence.

Our first launch is more than just a necklace. It’s a statement. A celebration of Pakistani girlies who deserve to be seen, celebrated, and adorned in pieces that reflect who they are.

Sunehri is about honouring our culture through jewellery that feels bold, unapologetic, and golden just like us. And this is only the beginning.

I can't wait to make more jewellery for all of the barbies and girlies! But i had to start off representing my culture.